With consumer sentiment linked to brands that demonstrate commitment to sustainability, it’s essential to make sure your company’s own sustainability communications break through the noise.
As experts in local media trends, DI has a front row seat to the evolution underway in markets across the country and what the rise in non-traditional outlets will mean for local news coverage and consumption in the future.
As companies and organizations consider the solutions they want to offer and the best approach toward addressing health disparities, there are several key considerations of which to be mindful of. These include knowing the community and understanding specific barriers impacting access to health care along with speaking in an authentic voice about the issues which matter most.
While our lives are more digital and tech-focused than ever before, innate social, human connections have also never been as important. These connections allow us to contextualize and strengthen the bond between each other and with the communities in which we exist.
While the pandemic has forced all of us into our local places these last few years, we’ve witnessed a paradigm shift over the last decade in how business gets done, how and where policy is made, and where reputations are won or lost.
As we approach Martin Luther King, Jr. Day, one of his quotes has been on the forefront of my mind. “In the end, we will remember not the words of our enemies, but the silence of our friends.” For me, this encompasses much of what it means to be an ally, especially over the past year.
Direct Impact breaks down the results of the election on state legislative chambers in battleground states.
Have a local issue you need to address? Looking to engage the right audience in key communities?Want to reach consumers and policymakers at a hyper-local level? Direct Impact can help.
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