With 20 years of wide-ranging strategic communications experience, Alissa has spent her career driving communications for Fortune 500 companies and leading organizations across all media platforms and myriad industries on a variety of issues. Alissa has developed corporate, brand, consumer, and public affairs communications campaigns for companies such as Ford, Pfizer, Disney, UBS, Citigroup, P&G, BlueCross Blue Shield, Pepsi, General Mills, and State Farm. Alissa serves on Direct Impact’s leadership team and is the BCW client lead for the Ford Motor Company account.
Before navigating communications firms big and small, Alissa was an editor for HarperCollins, wrote for the Hartford Courant Sunday Magazine, and graduated from Trinity College in Hartford, CT. She loves her family, her work, sharks, horse racing, and porches.
Hometown Newspaper: The New York Times
Have a local issue you need to address? Looking to engage the right audience in key communities?Want to reach consumers and policymakers at a hyper-local level? Direct Impact can help.