Our Capabilities

Our campaign-style approach to communications leverages the powerful impact that local communities bring to bear on the mindsets and actions of consumers, thought leaders and policymakers.

Whatever your objective, our highly effective approach targets stakeholders, influencers and other key audiences using tested strategies and tactics that yield results to directly impact your agenda through media outreach, stakeholder engagement, event coordination, online and social media, and the ever powerful person-to-person connection.

As a result, we ensure the messages and messengers that represent our clients are genuine, compelling and hard hitting.

Our field network is made up of regional, state and local operatives – our boots on the ground. These representatives operate strategically in every political jurisdiction and media market across the country, yielding tremendous insight, access and knowledge for you.

Each community is different. The in-depth knowledge provided by our field teams gives you an unparalleled advantage in dealing with their unique environment.

Direct Impact’s state-of-the art, in-house Communications Center adds significant value to grassroots campaigns by generating a proactive, high-quality, message-controlled push from a particular audience(s). The in-house facility can quickly educate and mobilize vast numbers of people to become advocates, yet in a way that ensures personal, relevant and persuasive communications that are essential to success.

Activities managed through the Communications Center include outreach to targets through inbound and outbound phone conversations, email communications and direct mail pieces to provide the necessary education and assistance to generate high participation rates, often on a tight deadline.

Our integrated digital advocacy platform delivers an efficient and effective method to mobilize people to easily take action online.

Using key social networking tools and embedding outlets to communicate directly with local media, elected officials and others, the platform provides a one-stop center for grassroots mobilization in a comprehensive website. Unlike stand-alone online advocacy software, our digital advocacy campaigns are flexible, customizable and work hand-in-hand with traditional offline approaches to ensure we harness the power of grassroots voices in a way never before possible.

Key Services

  • Advocacy Training
  • Content and Creative Development
  • Database Management
  • Digital Advocacy
  • Direct Mail
  • Event Management
  • Grasstops Engagement
  • Grassroots Mobilization
  • Local Market Assessment
  • Materials Fulfillment
  • Media Relations
  • Phone-Based Communications
  • Speakers’ Bureau
  • Strategic Counsel